Hit or Miss

Sometimes, it is just a random hit or miss with paid, even very targeted online, advertising. All of those companies who planned and pre-set their content marketing for weather related channels this weekend, especially along the east coast, are getting Read More …

Collective Experience

Both education and business rely in the collective experience of others to be successful.  In education it is learning and reinterpreting concepts, following experiments, proofs and research – constantly building upon those who went before us. It is refined, corrected Read More …

Follow Your Schedule

Sometimes, your life does not allow you to follow your schedule. Whether it is work, school or family, there are many things that can impact your day that just – essentially – screw it all up. Then, you have something Read More …

Change in Perspective

Set in your ways? Young and impressionable? Open minded? Any of these still allow for a change in perspective. If we are unwilling, unable or uncompromising – we can’t grow. If we are too willing, able or compromising – we Read More …