Have you ever followed someone, so amazing, that you knew there were big shoes to fill. This wasn’t the parent who raised you…the one whom you insisted upon wearing their shoes, both mom’s and dad’s, even though they were 10 Read More …
There is always a lot of debate about what Super Bowl commercials were good and which ones weren’t, but we all know that some brands and ideas are just better at attention getting than others. Even if it is for Read More …
Thank goodness for organizations like Pixar, Apple, Nintendo and Disney for making being a geek fun. Spending a few hours (again) at the Pixar exhibit at the Franklin Institute in Philly shows how many different types of careers are needed Read More …
All through childhood, you think you know what you want to be when you grow up. Then, you go to school and (often) learn things that are completely different from what you thought you’d be – a firefighter, an astronaut, Read More …
I keep thinking of that commercial*, the one I hadn’t seen before, but was on the Oscars several times last night. It begs me to say “I dare you to try something new.” *You know…the one that said “Don’t you Read More …
What is better, having stong leaders or producers? Neither or both??? I was once told, that we (our department) had to have a balance. Not everyone could be a leader, some had to actually be producers of the work. We Read More …
While it may actually mean “women” – the phrase is, girls rule. They really do. They can run companies, create a successful restaurant (with all women and one great guy), be kind, have a baby, write a book, be compassionate Read More …
First and foremost, let’s be clear. I am in marketing. I am in brand development. I am a writer. I am “technically” an engineer (no pun intended.) I am more generally, a marketer. With all of that being said, the Read More …
You have the power to reinvent your brand. If you are working in a company or running a company, you have the power to reinvent what you want to be. After years of doing the same thing, offering the same Read More …