Does the Day Matter?
When we are fortunate enough to have holidays that break up the week, the ensuing days off affect the “normal” activities in many of our lives. So – while today is indeed Friday, does the day matter when you’ve had Read More …
Category: art
Resolutions
Maybe this is a year to do something differently? Do you make resolutions? Maybe, just one? Or, none at all? My daughter asked if I was making a New Year “revolution” this year – so…. After I corrected her (laughing Read More …
In The Window
We took the kids to NYC for some fun after Christmas and spent some time looking at the amazing windows on 5th Avenue. Even though it was a great holiday, I thought this would ease the inevitable let down after Read More …
Robot Script
I am certain that companies create standard customer service scripts to represent the “right” messaging to their customers – in any event, or situation, What they did not intend, is for them to sound like it was a pre-recorded robot Read More …
Can You Go Back
Can you go back: To a restaurant you loved on a date or your anniversary? (Ah, that Caesar salad from Lilly’s on the Canal or the French Silk Pie from Magnolia Cafe – alas, the latter is no longer open.) Read More …
Epitome
This is it people, the epitome of honoring your brand. Watch it and enjoy… http://roastery.starbucks.com/#home ~ Dawn aka Hat Girl
The Mystery
Oh, the utter joy and the mystery of what is in the chocolate box. I was the lucky recipient of this gift from a supplier today, wrapped in pretty shiny paper and a ribbon – the tell-tale shape of the Read More …
A Pair or a Match?
Who ever invented the totally appropriate – and available to buy – mismatched socks is genius. Is it just a pair or a match if they are the same? Not any more. Thank you, say parents everywhere… and to the Read More …
Naming Products
Naming products to sell more during a specific season is a good idea. I used to do this all the time in beverage and snack category management. If we named Peppermint Mocha (for example) something else like Mocha Chill we Read More …
Don’t Blow It
An entire year of planning for the big fashion show, complete with new products, new marketing materials, tons of ad space and media hype. Stars in the show. Big. Huge. Bigger than ever before… With everything you have invested, don’t Read More …