Halloween Planning
It is just 5 days until the biggest kid holiday (after Christmas) and all I can say is that I have not quite completed enough Halloween planning. It’s not that we didn’t know 26 days ago… or even nearly 3 Read More …
Category: work
Concessions
Well. We all know that we make certain concessions in life. We accommodate the ones we love most. At least, we should – and we do, when we can… We pay for college. We co-sign loans. We buy bigger cars. Read More …
See Yourself
One of the best ways to represent your brand, your product and your services is to show your customers how they can believe in you. In other words, when you can see yourself in the situation, using the product, needing Read More …
Look Around
I’ve handled a few rebranding projects before. I know it takes a lot of focus and planning, not to mention time, effort and money. When you start the project, one of the things you absolutely must do is look around Read More …
Not Good Enough
I am apparently not good enough for buying Gucci hand bags, which I just found out the other day. Not that I wanted a Gucci handbag, but just the same, maybe now I do. The story was told as a Read More …
Really? Again?
It’s Monday night and even though it is a bank / official government holiday – the kids had school while my husband & I had to work. Really? Again? On a Monday? Yes. How typical. It’s ok. They had school, Read More …
Always Share
Regardless of what you have, you have probably been told to always share – whether you have too much, just enough or even not enough. Friends are the first right after family, who don’t even get a “number” they are Read More …
The Original
Thanks to education, sadly based on trademark infringement law, whenever I see a sign that says “We are the original.”, I say a quiet little prayer for the company. It is a defensive move and companies think that it is Read More …
Top Ten
Today, I sat in a marketing seminar that sounded awfully familiar to me…maybe it was not to everyone in the room. I am guessing, however, that even if you are not a marketing guru these top ten phrases will probably Read More …
Hit or Miss
Sometimes, it is just a random hit or miss with paid, even very targeted online, advertising. All of those companies who planned and pre-set their content marketing for weather related channels this weekend, especially along the east coast, are getting Read More …