Good Trade
Since the moment in time when commerce started, making a good trade was always the goal. It was the coming together of one person who had been working hard to catch or make something and then finding someone else offering Read More …
Category: branding
The New ABC
I happened to be invited to NYC for a taping of the new ABC Match Game today. We waited for just a bit before being separated, 12 by 12 and ushered into the elevators. Security is sure to warn you Read More …
C is for Chicago
C is for Chicago… Unless it is for Cleveland, or Cornell or…oh, I don’t know a hundred other tourist destinations, cities and colleges. Just a minor font and color change can mean an entirely different brand, team, city, or college. Read More …
W is for Win
You all know W is for win, or, at least we do now… I mean, I am not a sports fan, but I do love an underdog. Here in this house, we are all just hoping that the Chicago Cubs Read More …
Candy
Who doesn’t love candy? Kids. Adults. Halloween trick-or-treaters. It isn’t something you have to feel bad about. If…you normally: eat well exercise drink plenty of water and don’t indulge – all the time We all love candy. Some, more than Read More …
Real Potential
Everyone has real potential – the area in which it leads to success is just different for everyone. That is why we must work together. I love seeing the glimmer of an idea and extracting solutions from clients, students, friends…and being Read More …
Simulating Projects
I’m getting more and more impressed with the age at which students are simulating projects that have real applications in the future workplace. Funding for local projects, by corporations like Toyota, Pepsi, TerraCycle and local businesses who see the value Read More …
Real or Not Real
Sometimes, people are skeptical about marketing executives and their product pitch. Is what they say real or not real? From commercials to ads to slogans and taglines – what they say may just sound good. Today, I think that people Read More …
Do You Know How Tall Your Cow Is?
If you walked up to someone and asked this question, “Do you know how tall your cow is?” Would you expect them to know the answer? I guess it would depend, right? It would depend on if they answered yes Read More …
Known By Any Other Name
In the past, and sometimes, still you are given directions to places known by any other name than the real name. It’s an old joke in movies… “drive down a ways, past Johnson’s Farm and make a left at dead Read More …