Gottahava
Gottahava Wawa is their current slogan and it sure is catchy. Most of you, (from anywhere within 100 miles of Philly,) knew what brand this was about from the title. You are fanatics. You love the brand. You love everything Read More …
Category: work
Here or There
In today’s world, our kids can be friends regardless of whether they are here or there. I am not – in any way – discounting face to face friendships… It is just that there are many options they can use Read More …
The Hub
At the center of a wheel, or at the center of an organization, group or activity, by definition is the hub. Justifiably so, companies have started (ok, a while ago) to use that term in their name. GrubHub, StubHub, HubSpot… Read More …
Get In Line
Perhaps my new favorite app. Get in line… at a restaurant. No Wait offers an offsite waiting list; sign up before you get there and (this is the key part) see how long of a wait there is for your Read More …
Promises Promises
Brands that encourage loyalty programs are filled with promises. Promises of discounts, early announcements about their promotions and offers, rebates earned on purchases, or even easier ordering and saving personal info for shipping and/or billing. The other day, I read Read More …
Summer Flicks
An essential part of summer are the blockbusters, the big movies that become our future, favorite summer flicks. Sadly, not ALL of them will make it. Whether they fizzle out before they make it to the big screen or open Read More …
Safe Holiday
We always want to have a safe holiday and the weekend started out pretty well with UBER promoting holiday revelers and their weekend’s cause marketing sponsor, MADD. Why drive when you can UBER in and out of the city, to Read More …
Fire Works
Growing up in New Jersey meant we only saw, experienced and enjoyed fire works once, or twice, maybe (if we were really lucky) 3 times a year. Summer holidays had the corner on the night-time, holiday light show. BOOM! As Read More …
2 For
When a 2 for $X.00 promotion entices you to stop and not only buy the special, but also another sandwich and some home made salads, too. Then, you probably accomplished a great deal more than you would have… well, without Read More …
Cross The Road
It was a long day of driving today. (Luckily someone else was behind the wheel for most of the miles…and we car pooled for as much of it as we could.) On our way back home, at the rest stop, Read More …