Follow the Process
Ok, so what does process have to do with marketing? It has everything to do with execution and customer service and so very much more. When you follow the process, the one that the owner or the inventor created, it Read More …
Category: career
Picture Perfect
Are you, right now, ready for the world and more than picture perfect? With the ever present photo ops, we’d better be ready. It could happen. Right now. How would that work for you? Maybe it is the Selfie you Read More …
New vs. Old
Let’s talk traditions – new vs. old and how the new ones get started or how they take over the older ones. Are you the one starting a new tradition or are you just eliminating the old ones? Face it, Read More …
Small but Could Be Bigger
So many companies out there are indeed small but could be bigger to make even more of a difference. Hopefully, you are in an area where you know a locally owned, small business and maybe even the owner. Furthermore, perhaps Read More …
Happy Happy and With Many Thanks
It is one of those days when a nice warm house, a comfy couch, delicious food that took all day to cook – just moments to enjoy – a whole host of family and friends is the very best – Read More …
Yes, It Works
One of the best ways to keep in touch with your customers is still e-mail, e-mail marketing to be specific and yes, it works. In fact, it works better than ANY other form of marketing. If you are like me, Read More …
Too Busy
Are you really too busy to pick up the phone when a customer calls, or to pick up but then put them on hold indefinitely? If you have an established brand, an established location and a great product or service Read More …
What is Hat Girl
I was asked recently, “What is Hat Girl”? It took a long time to explain, but you can read more here: https://hatgirlmarketing.com/?page_id=2 and to know why I do this will take longer…but really the right question is “Who is Hat Read More …
Not Chosen
Tonight, yes, it is late. It was a full day on the road – out early, home late and back out almost immediately to a meeting – where, I was not chosen as an elected official for the local business Read More …
Self Awareness
There are lots of things that people do really well…many things that they do OK and some that they don’t really have the capacity to do – at all. Knowing what you can and can’t do on your own is Read More …