Poorly Designed
It is really a shame when someone develops a new idea, a device, or even a new feature, but it is poorly designed. If they’ve had past success, and people like them, there might be support. It might make its Read More …
Category: branding
Old Fun Game
There is this old, fun game that we used to play driving on long road trips… License plates from other states – the one with the most states wins (kind of like an election) Counting mailboxes or cows or train Read More …
Blue Everywhere
I am well aware of the psychology of awareness. The impact of advertising and branding. The realization that you are seeing what you have been looking at in stores…but I admit that in spite of knowing, I am somewhat shocked Read More …
Everything Seems Perfect
Have you ever had that moment, the moment where everything seems perfect…and then, all of a sudden, it isn’t? The new restaurant is lovely. Everything is perfect from the decor, to the hostess. The table they chose for you is Read More …
In Search Of the Perfect
We can win or lose when we are constantly in search of the perfect… Jelly beans (of course,) the obvious choice, given the photo, but, what if that is all we have and we can’t find the right ones? Should Read More …
Short Pour
Adults all know and understand the short pour at the bar…so does the bartender and the owner of the bar or restaurant. Ok when it is half priced happy hour. Not ok when it is full priced, premium drinks. Knowing Read More …
Improve on the Founder
If you approach your business acquisition with a goal to improve on the founder you will be happy with your new business. Some people don’t want to step out and take the risk of starting their own business. Choosing a Read More …
Tough Transitions
Businesses, sometimes go through tough transitions…whether growing to fast, not growing quickly enough, or going through a sale of one of their business partners. Today, it was the last one of these on the list that could have been handled Read More …
Follow The Leader
Today was the last show of a 4-performance event at the middle school. Plays and theater, in general, remind me of Peter Pan and the fan favorite song “Follow The Leader” – once you hear it, you can’t get it Read More …
First Is Better
Being first is better if … You invent the new thing and keep market share for generations You create the product and then everyone calls it that forever (Q-tip, Kleenex, Coke, Earbuds) You’re the oldest (not that you have any Read More …