Listening Too
My post from yesterday on hearing was really alot about listening, too. Listening to your customers and what they say, is of utmost importance, not just in what they buy, or are buying but what they really are asking you Read More …
Category: art
Seen But Not Heard
When I was a kid, my dad used to talk about an age old phrase (a saying, if you will) – it wasn’t his saying – but I do remember it clearly: “Children should be seen but not heard.” He Read More …
Break A Leg
Superstitions are weird. Why would you ever want to tell someone to break a leg, even with the best of intentions? It just doesn’t feel right. I know that the theatre (and sports – maybe the one and only thing Read More …
It’s More Of A Donation
I know… I know, I am stuck on Summer Stock. But this has been my week! I shared the info about the program ads, and you know, it’s more of a donation than an advertisement. Or, maybe you don’t know Read More …
Follow Through
Tonight was the first night of the Summer Stock shows. We just got home… Les Miserables is a long production and the kids were outstanding. Everything that the cast, the directors, the program managers, set designers and the boosters did Read More …
A Phone Call
In spite of being well within the digital age, with comprehensive online information, patient portals and social media instant posts; sometimes, it can still take a phone call for the customer to make a buying decision. What happens on that Read More …
Two Out Of Three
One of my favorite, all time songs by Meatloaf and this line is so apropos… Two Out Of Three Ain’t Bad. In the song, “want, need and love.” In terms of how it applied to me today, not necessarily in Read More …
Truth In Advertising
I definitely believe in the truth in advertising. We all do. We also, however, appreciate the marketing descriptions that go with advertising; that is the marketing spin that encourages you to sign your children up for their first swimming lesson. Read More …
Gottahava
Gottahava Wawa is their current slogan and it sure is catchy. Most of you, (from anywhere within 100 miles of Philly,) knew what brand this was about from the title. You are fanatics. You love the brand. You love everything Read More …
Here or There
In today’s world, our kids can be friends regardless of whether they are here or there. I am not – in any way – discounting face to face friendships… It is just that there are many options they can use Read More …