Not So Small
From the littlest to the not so small towns across America, there is a very big day ahead. This weekend, we celebrate Small Business Saturday and let me tell you, it is big and getting bigger. In the last 8 Read More …
Category: retail
Someone’s Schedule
When someone’s schedule gets changed, it might help them. Help them catch up. Help them take a breath. Help them reconnect. Help them re-engage. Help them take a look around and observe something new about the client they didn’t know Read More …
Shocking Transition
The change of seasons, from one holiday to another should not really be implemented in a shocking transition. I know we have all been talking about this and lamenting the shortening of the time to go from back to school, Read More …
Almost Over
Pumpkin season is almost over, according to the grocery store shelf signage…and it’s not even Halloween and Thanksgiving has not yet been enjoyed. What about pumpkin pie? I mean, I’m just getting around to making apple pie from the apples Read More …
Remember Back When
It is hard for some of us to recall, but remember back when you could not do something, or didn’t realize the importance of being able to do it either? Parallel parking. It takes time. Let’s not beep at them. Read More …
Smile and Chat
It doesn’t take much effort, for most people, to just smile and chat. In fact, pretty sure if you can muster up the effort, life will be much more fun. Talk about the weather. Talk about the football game. Talk Read More …
It’s Not Fair
It’s not fair, but it is true. Whenever I go out and I order a Diet Coke, which is more rare these days than frequent, and it doesn’t taste right, I blame Coca Cola. They probably don’t have much to Read More …
Customer Demand
How much does customer demand drive business? I think it entirely depends on the business – what they are doing – or their approach. Let’s take Apple for example. They drive the change. They innovate. They design new features. They Read More …
Not Affiliated
It is enough to say “we are not affiliated with each other” to mean something? There is probably some kind of association and a halo effect…or a tarnished halo depending on the perspective and circumstances of the relationship. Much of Read More …
2 Emoji
So, what is your verdict, as a brand do you think it is good 2 emoji or not? If you aren’t doing it, why not? The big brands are…and they probably have an entire team of people out there telling Read More …