Happy Happy and With Many Thanks
It is one of those days when a nice warm house, a comfy couch, delicious food that took all day to cook – just moments to enjoy – a whole host of family and friends is the very best – Read More …
Category: general
Too Busy
Are you really too busy to pick up the phone when a customer calls, or to pick up but then put them on hold indefinitely? If you have an established brand, an established location and a great product or service Read More …
In Between
I’m feeling a bit confused and stressed at being in between the Thanksgiving and Christmas holidays this week (and last.) I am sure that I am not alone. Since Thanksgiving is so very late this year, nearly the latest possible Read More …
What is Hat Girl
I was asked recently, “What is Hat Girl”? It took a long time to explain, but you can read more here: https://hatgirlmarketing.com/?page_id=2 and to know why I do this will take longer…but really the right question is “Who is Hat Read More …
Please Read It
Before you send your entire data base of customers your holiday promotion, please read it. Then, have someone else read it. Send it to yourself in a test email (you are using an email provider such as Constant Contact or Read More …
Team Effort
I like to think of marketing as a team effort. Whether you are the owner of the business, the head of marketing (or head of Sales), an employee, junior staffer or a customer/client – it takes more than one person Read More …
Not Chosen
Tonight, yes, it is late. It was a full day on the road – out early, home late and back out almost immediately to a meeting – where, I was not chosen as an elected official for the local business Read More …
Self Awareness
There are lots of things that people do really well…many things that they do OK and some that they don’t really have the capacity to do – at all. Knowing what you can and can’t do on your own is Read More …
Post Event
After an event, such as a grand opening, a game, a promotion or even a milestone birthday party, it is always a good idea to do a post event recap to review what went well and what didn’t. I am Read More …
Change If It’s Not Working
It isn’t easy, but you have to change if it’s not working – either your plan, your actions or your messaging. It’s good to take a step back, think about what you really want and to modify what you do. Read More …