Why the Name?
I have wondered for a long while, why the name Black Friday? (My curiosity started after hearing someone I care about say that they thought Black Friday should not be called such and thus called it Purple Friday… you know Read More …
Author: Dawn aka Hat Girl
Happy Happy and With Many Thanks
It is one of those days when a nice warm house, a comfy couch, delicious food that took all day to cook – just moments to enjoy – a whole host of family and friends is the very best – Read More …
Snow Happens
When it rains it pours… or snows. It isn’t fun when “snow happens” – all kidding aside – things that you cannot control no matter how much you try, will happen. Did we wish for snow for our Thanksgiving holiday? Read More …
Yes, It Works
One of the best ways to keep in touch with your customers is still e-mail, e-mail marketing to be specific and yes, it works. In fact, it works better than ANY other form of marketing. If you are like me, Read More …
Too Busy
Are you really too busy to pick up the phone when a customer calls, or to pick up but then put them on hold indefinitely? If you have an established brand, an established location and a great product or service Read More …
In Between
I’m feeling a bit confused and stressed at being in between the Thanksgiving and Christmas holidays this week (and last.) I am sure that I am not alone. Since Thanksgiving is so very late this year, nearly the latest possible Read More …
What is Hat Girl
I was asked recently, “What is Hat Girl”? It took a long time to explain, but you can read more here: https://hatgirlmarketing.com/?page_id=2 and to know why I do this will take longer…but really the right question is “Who is Hat Read More …
Please Read It
Before you send your entire data base of customers your holiday promotion, please read it. Then, have someone else read it. Send it to yourself in a test email (you are using an email provider such as Constant Contact or Read More …
Team Effort
I like to think of marketing as a team effort. Whether you are the owner of the business, the head of marketing (or head of Sales), an employee, junior staffer or a customer/client – it takes more than one person Read More …
Not Chosen
Tonight, yes, it is late. It was a full day on the road – out early, home late and back out almost immediately to a meeting – where, I was not chosen as an elected official for the local business Read More …