Game Face
I guess I forgot to tell them to put on their game face when I took the 3 kids to test drive the car we have been waiting for all month. We love the color. We like the features. We Read More …
Month: October 2015
See Yourself
One of the best ways to represent your brand, your product and your services is to show your customers how they can believe in you. In other words, when you can see yourself in the situation, using the product, needing Read More …
Look Around
I’ve handled a few rebranding projects before. I know it takes a lot of focus and planning, not to mention time, effort and money. When you start the project, one of the things you absolutely must do is look around Read More …
Uniquely American?
Sunday drives are lovely, especially in the fall. The A/C is off, the windows are open. The leaves have started to change into yellows, oranges and reds. As we drive by motorcycles stopped at roadside stands, we are careful to Read More …
Not Good Enough
I am apparently not good enough for buying Gucci hand bags, which I just found out the other day. Not that I wanted a Gucci handbag, but just the same, maybe now I do. The story was told as a Read More …
Keep it Light
It is the head of the weekend. Time to keep it light and celebrate events that are on the plan for the next two days. The plans could be anything: family-time soccer tournament sports fan gloating after a win fall Read More …
One Size
Of course we know that one size does not fit all. This can apply to: hats (of course) schools education plans (Singapore Math may work for some but not all…especially the parents) communication (ever have to rephrase something to get Read More …
Littlest Surprises
Sometimes the littlest surprises are the nicest, and they make the biggest impression. The other day, it was pouring rain. I was running in and out of stores, looking for the right thing to wear to the wedding. The boutique Read More …
Sad Commercials
Many companies use empathy to appeal to your emotions in their marketing efforts. Their sad commercials pull at your heartstrings and make you want to support their mission, their fundraiser or their company; enticing you to buy their products or Read More …
Really? Again?
It’s Monday night and even though it is a bank / official government holiday – the kids had school while my husband & I had to work. Really? Again? On a Monday? Yes. How typical. It’s ok. They had school, Read More …