Does the Day Matter?
When we are fortunate enough to have holidays that break up the week, the ensuing days off affect the “normal” activities in many of our lives. So – while today is indeed Friday, does the day matter when you’ve had Read More …
Tag: holiday
Open or Not
Many small businesses have to make a careful decision on whether it is worth it to be open or not, on a holiday. Will the day’s sales be worth it to offset staff, cost of (perishable) goods, utilities as well Read More …
In The Window
We took the kids to NYC for some fun after Christmas and spent some time looking at the amazing windows on 5th Avenue. Even though it was a great holiday, I thought this would ease the inevitable let down after Read More …
Merry Merry…
There’s really not much to say, after a great season – but Merry, Merry Christmas. I truly hope that it was an amazing time for you as you got ready, made your lists, worked hard and made the holiday fabulous. Read More …
There’s No Place Like Home
After many busy days, mornings through evenings…there’s no place like home for the holiday. Dinner out, breakfast on the run (if it is more than coffee even) and lunches – maybe. Time to stay in, make an elaborate dinner (or Read More …
Is it Real
Not that I have to tell anyone this, but just in case – and you are wondering if it is real – it isn’t. Reality TV? It isn’t. Marketing (product and model) photography – after the Photoshop treatment, is not Read More …
Proper Names
When promoting your business or your products, please use the correct and proper names. Christmas Trees. The word you were trying to write was Christmas. That other word… isn’t a word. Oh, and I get it, signs used to be Read More …
Naming Products
Naming products to sell more during a specific season is a good idea. I used to do this all the time in beverage and snack category management. If we named Peppermint Mocha (for example) something else like Mocha Chill we Read More …
Why the Name?
I have wondered for a long while, why the name Black Friday? (My curiosity started after hearing someone I care about say that they thought Black Friday should not be called such and thus called it Purple Friday… you know Read More …
Working for the weekend
Are you working FOR the weekend (go ahead sing it, you know you want to…) Or, like so many on this Labor Day weekend – you are working on the weekend? For anyone who is in retail, chances are this Read More …