Order Up
Order up a new little tech device from Best Buy and get an e-mail to confirm your order. Another to confirm your shipment and yet another to let you know it is available in store. One final one lets you Read More …
Tag: trust
Look With Our Heart
We can all watch the world around us, but we have to look with our heart to really see. Everywhere I turn there is inspiration. We see it in a gesture of a stranger who helps someone they don’t know. Read More …
How Gullible
How gullible are you? Do you believe the sales person who says that the golf outing is just a little bit farther down the road… and 35 minutes later, you think you are about to drive off the edge of Read More …
Know My Name
I am pondering changing a service provider. Why? I mean, I am loyal. When I pick a brand, it is hard to get me to change. Plus, it is pretty difficult to change some service providers. But, I no longer Read More …
On Purpose
Retailers – especially the bigger ones – choose each of their locations on purpose – and even more specifically, with purpose. In the mall, the Weight Watchers is directly across from the main exit of Victoria’s Secret. This does not Read More …
Respect the Brand
I always get frustrated when retailers don’t honor and respect the brand (or the brands) in their store. Today I was absolutely certain that I saw a Krispy Kreme case in a convenience store. Sure, it was seen though the Read More …
Trusting Your Thoughts
Trusting your thoughts is essential. In order to become the person you want to be, to develop what you want to create and to live the life you want to live – you must have the mindset to do so. Read More …
Names Matter
Names matter… not just for people, but when you are building a brand. Depending on what you will sell, either product or service, the name does matter. If a bank was called “Bob’s Bank” would you put your money there? Read More …