Testing New Things
When you are testing new things you have to keep an open mind. Some will work. Some will take more energy. Some won’t be all that you thought they were cracked up to be. Some will definitely not turn out Read More …
When you are testing new things you have to keep an open mind. Some will work. Some will take more energy. Some won’t be all that you thought they were cracked up to be. Some will definitely not turn out Read More …
This is a test, just a test. No need to panic. The results will be what they are, whether it is an A or an F…or, just pass or fail; the reality is maybe something in between. Nothing is concrete Read More …
This week, and this weekend, begin the PSAT nightmares for both teens and their parents. For different reasons of course. Standardized testing, apparently was invented over a hundred years ago, something I would not have thought, but read (recently) from Read More …
When companies produce a product and they come up with creative names – it can make customers want to try new items. Pynk (a tarte berry ale from Yards Brewing) Unicorn Frappuccino (from Starbucks – or was it someone else, Read More …
This is not a test. There are ways to make things fun, testing and more testing is not one of them. Right now, I am playing around with different things. Some are working better than others. Meals being delivered (uncooked.) Read More …
Many companies set up comparisons in their marketing campaigns. If you are “in” the industry you know this as A (or) B testing. If you were around in the 80s you may remember the Pepsi challenge that made subjects try Read More …