Appearances: real or an illusion? From stage props to merchandising a storefront window to photoshopping an image – the appearance is what we want you to see. Some are much better than others at playing pretend and we fall for Read More …
In 1 day (today for example) you can do everything, from start to finish. A tiny project. A regional concert (learning each song & performing as a group for the first time.) A 5K. (Heck, a Marathon even; if you Read More …
Being able to stand on the shoulders of someone who went before you – forging a path and making your way easier – is a bonus. Anything that can help you get where you’re going is probably a good idea. Read More …
With all things being planned out well in advance – as I have recommended and you are now doing for your business (and your life, too) – sometimes you have to readjust as needed, the timing of a “weather dependent” Read More …
With a few more days until spring, it certainly seems like spring fever has hit. The doors are opening, the streets are busier with strollers (baby and pedestrian) and brands are full on excited to share their spring promos with Read More …
Brainstorming for holiday promotions has to start ages before the actual holiday. 2 to 3 months ahead of time is most common, with 8-9 months (or more) in advance of the holiday being pretty likely for larger organizations. The lead Read More …
It’s Friday. There’s a ton of traffic. You get detoured. Where are you going? Do you actually know the way – even better, an alternate way? Or, do you have GPS? Perfect, right? Except it keeps telling you to turn Read More …
Here’s a quiz for you. You have just enough half and half for 2 “dark” cups of coffee or one perfect one, with a little left over. Do you go all in or save some for each? I am not Read More …
When that For Rent sign comes down and the new shop goes in… we will all go check out what’s new in the neighborhood. Hopefully, the owners can keep up with the needs, wants and desires of the community. Then, Read More …
Does a For Rent sign make you get excited or sad? Are you optimistic that that great apartment or retail space is now available? Or, do you think with fondness of the bakery that has moved out of that cute Read More …