With a few more days until spring, it certainly seems like spring fever has hit. The doors are opening, the streets are busier with strollers (baby and pedestrian) and brands are full on excited to share their spring promos with you.

Why should you celebrate spring? If I have to tell you, maybe you are a ski resort owner or a winter sports enthusiast with a sad face as the temps are rising.

As retailers, most should be happier than happy to celebrate spring and to remind your customers of the countless reasons to come on in, partake of the changing menu, order in advance for a holiday or upcoming event or to shed those winter blues with some yellow, green and pink pastels.

This little photo op I had today was perfect to highlight the ways this brand promotes spring, they really showcase their brand while having a little fun in the process. Today, I celebrate St. Patrick’s Day because I am pretty Irish… but that shouldn’t stop any of you who can simply put on your green and party with the rest.

Enjoy creating spring promos that help your customers know one more reason to come back, celebrate and above all, have fun! Happy St Patrick’s Day to you and especially if you are “pretending to be Irish” today.

~ Dawn aka Hat Girl