Sad But True
Going to Disney and visiting EPCOT, makes you want to travel the world. It is sad but true that many people (including us) may never get to go to the countries you can visit in tiny “replications” in central Florida. Read More …
Category: branding
Pretty Much The Same
When you go around the country, there are places that are pretty much the same as home. It is not just the national restaurants that have enticed owners to invest in their brand and open their own restaurants…Dominos, TGI Fridays, Read More …
Rockin’ It Old School
Most kids today would not say that it is cool to say that they are rockin’ it old school, at least, not like their parents. Like back in the 90s when e-mail was new and all we knew was AOL. Read More …
Too Many Restrictions
When there are too many restrictions or barriers to entry, you lose people who might otherwise be so inclined to participate. Key word. Inclined. Not as in steep hill or mountain. More as in passionate. Intrigued. Compelled. In an article Read More …
Healthy is Not Fast Food
Today, more than ever I was reminded that living healthy is not fast food, or at least, it isn’t meant to be modeled after fast food. Dieting and staying healthy is not fast food dining… we all know that, but Read More …
Not You, Too
Remember yesterday, when I was wondering why Dunkin Donuts could jump on the Groupon band wagon? Well, today I said, “oh, no not you, too Domino’s.” $10 for $20 gift cards. I really don’t get it. Maybe it is a Read More …
The Groupon Problem
The Groupon Problem as I am calling it – for the companies and brands who use this form of marketing – is becoming worse. I fear that it is making more of an economic statement than I hope it is…is Read More …
Start With Research
When making big decisions, sometimes we just throw caution to the wind. (Like booking a trip to Europe with just 30 days before you depart.) Other times, we take referrals and advice. It is usually best however, to start with Read More …
An Overnight Success
Sometimes, it seems like someone just comes out of nowhere and they are an overnight success. Just like that. Boom. Discovered. No matter that they studied their craft from the age of 3. No matter that they practiced and tried Read More …
Cute, But…
How often have you looked at something, or – let’s face it – someone and thought, wow, cute, but… I can’t raise a puppy; believe me, I tried. How many strappy sandals do you need; other than one pair black, Read More …