Many companies use empathy to appeal to your emotions in their marketing efforts. Their sad commercials pull at your heartstrings and make you want to support their mission, their fundraiser or their company; enticing you to buy their products or Read More …
Given the week we are having in our family, there is a lot happening…pure emotion would understate the situation. Graduation celebrations, move up ceremonies, new schools to consider attending, leaving one we’ve known for 11+ years, catch up work from Read More …
How gullible are you? Do you believe the sales person who says that the golf outing is just a little bit farther down the road… and 35 minutes later, you think you are about to drive off the edge of Read More …
All those things that you don’t even think about apply, but yes, they do, too! There are whole industries that offer similar products to the “every day” – like Monster trucks and tractor trailers – that involve the exact same Read More …
I was asked recently, “What is Hat Girl”? It took a long time to explain, but you can read more here: https://hatgirlmarketing.com/?page_id=2 and to know why I do this will take longer…but really the right question is “Who is Hat Read More …
Travel is time consuming – especially road trips (in the rain) but there are ways to make your trip easier and faster. Make a list of what you need. Pack early. Pack light. Plan your route and know your alternative Read More …
Yesterday, I witnessed a pretty creative business move. I mean, a real move. Picking up from a retail lease for a restaurant that has been in the same place for years (and years.) Why would a successful restaurant move from Read More …
Today is just one day. It takes a while to learn new technology, but once you get into the swing of it… look out world. Here we come. A toast to all of the do-it-yourselfers out there. So, what do Read More …