Technology, there is no debate about it, is growing and expanding faster than we can keep up with it. Digital photography has outpaced the print photo and is one of the (many) driving forces for improved capacity in storage of Read More …
I wanted to be sure to show another perspective from yesterday’s post – the dealer that we used to love – and why. Be clear – I am talking about the sales and service departments at “branded” or more accurately Read More …
No offense to the designers, the creators and the marketers…but TODAY is the first day of Christmas. So… What does that mean? You can celebrate 12 MORE days of sales and product marketing promotions. Hope it was a great day Read More …
Ok, so what does process have to do with marketing? It has everything to do with execution and customer service and so very much more. When you follow the process, the one that the owner or the inventor created, it Read More …
Somewhere between too many and not enough is a problem in retail and service establishments alike. There are definitely two schools of thought: abundance and scarcity. Did you ever travel predominantly alone and never truly notice the 3 sets of Read More …
Is there a way to get happy about rainy days? Is there a marketing slant that says “you will be chilled and damp and stuck inside” that also makes you feel excited and happy for your day? Just wondering how Read More …
Okay, so Halloween is not one of the new holidays, but it is a growing holiday and one worth celebrating. Worth celebrating with friends who embrace the fun and freedom of dressing up like someone else. Worth celebrating a reason Read More …
Editing. I hate it. I’m not a strong, easy writer. I have to think, I have to be inspired – I struggle. Then, once I get it all down, I have to edit and I hate that…all over again. But, Read More …
Names matter… not just for people, but when you are building a brand. Depending on what you will sell, either product or service, the name does matter. If a bank was called “Bob’s Bank” would you put your money there? Read More …
Am I supposed to like this? I am talking about Facebook and whether or not they should add a “not Like” button. “I just saw a drunk driver hit a car, a curb, a fence before they went into a Read More …