Names Matter
Names matter… not just for people, but when you are building a brand. Depending on what you will sell, either product or service, the name does matter. If a bank was called “Bob’s Bank” would you put your money there? Read More …
Category: Uncategorized
Am I supposed to like this?
Am I supposed to like this? I am talking about Facebook and whether or not they should add a “not Like” button. “I just saw a drunk driver hit a car, a curb, a fence before they went into a Read More …
Will you drive out of your way for a brand?
Will you drive out of your way for a brand? If so, how far? Whether it is your favorite department store (Target), grocery chain (Trader Joe’s, Whole Foods and Wegman’s of which NONE are close to us), gas station (Sunoco Read More …
There’s always a new beginning to be had
There is always a new beginning to be had… Yes, it is Monday. It’s a fresh new week. Sure, you may start your week on Sunday, the calendar has MADE us think that…but really, Monday is the start of the Read More …
Plan or Spontaneous?
Do you plan out everything or are you spontaneous? When you plan and everything turns out on time, on budget just as you want it to be, that is incredible. All the up front work – setting goals and working Read More …
Buy local
I do try to “buy local” – I want to support the local community, restaurants, farms and shops. Not just because it is convenient or they have the best price (they often don’t), but because I like to get to Read More …
Permission to do what you like
I give you – yes you – permission to do what you like…but should you really need my permission – or anyone’s for that matter? Do. What. You. Like. Several years ago, my husband finally decided that he was going Read More …
What if the things you think became true
What if the things you think became true? Would we already have flying cars? Would we be able to leave at the end of the concert (from the jam-packed crazy parking lot) and in an instant be home? Would dinner Read More …
Does it have to be this OR that?
Does it always have to be this or that? (No, I am not talking about that Seinfeld episode with Jerry and Elaine who wanted both “this AND that”…) but you get the idea. Cassette tapes won over 8 Track VHS Read More …
What do you say
What do you say when you talk to yourself? If you are having important conversations with anyone, start with you. Make sure that you know what you really want. You can bounce ideas off of others, but don’t let them Read More …