Spring Clean Your Desk

Each time a new month turns over, you might decide to spring clean your desk…even if it isn’t yet spring (or, even if it is summer, fall or winter.) Speaking of winter, this one has been especially difficult all across Read More …

Watch Your Language

You must watch your language. Not just swearing. Not just being impolite. Not just being short. Not just being curt. Not just being vague. Not just being lazy and resorting to slang. Not just being too polite to say what Read More …

Memorable Messages

Few would disagree that Disney applied the best tactics in creating memorable messages. From his early work through to today’s favorites, the songs, the phrases and the subsequent images are locked in our minds. Tonight, all of the memories of Read More …

Setting Expectations

There are many ways to satisfy customers, the basic and most fundamental way to achieve your goals should start with setting expectations. Then, as long as everyone is on the same page, no one will be disappointed. They still may Read More …