Told You

When someone looks at you and said, I told you that, over a year ago, is it any better than if… it was a month ago? it was a week ago? it was yesterday? it was an hour ago? It Read More …

Call It Whatever

You can call it whatever you want to call it. It is still wrong. The Internet isn’t always right. The news has way to many hours to fill. The politicians are all for…themselves and getting re-elected, which happens way more Read More …

Seek and Find

So, we debated today, how we go online to seek and find answers to questions. Going online, on a mobile device, however, today, will result in lower, “high quality” returns than being on a desktop search engine. Sites need to Read More …

A Box with Your Name On It

When you are a kid, and there is a box with your name on it, you were… so excited, thrilled, and filled with anticipation. Your birthday. Christmas. Souvenir surprises brought back from your your grandparent’s vacation. A visit from your Read More …

Needlessly Controversial

When you find something that should have been simple, but is instead needlessly controversial, how does it make you feel? Empowered? Justified? Angry? Bitter? Frustrated? Deflated? Sad? Not everything in this world has to be everything…sometimes it can just be Read More …

Reply At Your Peril

When you get an e-mail, what are you inclined to do…answer it, right? Do so and reply at your peril. It means: They know they got your real address. They have to answer you back. Now, the parle is on. Read More …

Keep Dripping

In marketing, it works when you keep dripping your message on your followers, clients, and potential customers. Eventually. Your content becomes familiar. Your brand resonates. Your products and services seem to be valuable. Send relevant messages and they will engage, Read More …

No Signature Required

We are at the stage of safety when there is no signature required. Even when the credit card purchase is over $25 Even when the contents of the package are sensitive in nature Even when the package has alcohol in Read More …

One Too Many

There are a lot of things that you can do, decisions made, that are just one too many. But, then, there are the other things that you *can’t* control. Easily. The amount of spam you get. The number of texts Read More …