Self Service Minimums

In the environment when someone has to help themselves, you may end up with “self service minimums“. In this scenario, consider someone who actually comes to the store because the website was not clear and/or lacked some information. When they Read More …

The True Definition

When you work through etymology, the true definition of a word matters. It took people years of debate, collaborative input and evaluation to figure it out. After all of this, they wrote a dictionary; others created encyclopedias – taking it Read More …

Grateful to Win

Of course, we are grateful to win (aren’t we?) You set a goal. You practiced more. You put in the time. You worked hard. You asked for help (sometimes) when needed. You made it work. You pushed at the end. Read More …

Better than Boring

When AI is creating content that is better than boring …like some of the content humans write, we might have a problem. Of all the content that is out there, a lot can fall in to the “okay” variety. This Read More …