Mobile For the Win
During a busy Saturday, order on mobile for the win. There is no chance they will get your name wrong. No pressure to make a decision on what you want while they’re on the phone. Tip or don’t – it Read More …
Category: opinion
Not For Debate
Christmas movies that are not for debate… Home Alone Frosty the Snowman Elf It’s a Wonderful Life A Charlie Brown Christmas A Christmas Carol Year Without a Santa Clause But, then some how, Die Hard and Gremlins hit the controversial Read More …
The Tiniest Opening
You can do a lot with just the tiniest opening: on your calendar. in your schedule. of your opinion and willingness to consider other options. Of course, it is all relative…but you can make it work. Or, the universe will Read More …
Empathy As a Customer
Do you ever find yourself, as a marketer, operations or manager of a business (or someone who can simply relate) and have empathy as a customer…for the employee? I routinely find myself being upset on behalf of the people who Read More …
Solidly in the Wrong Place
What do you do when you are solidly in the wrong place. Do you leave? Do you try to fix it? Do you have an option? Do you ask for help? Do you go backwards, retrace your steps and try Read More …
I Know Why
Too often, I know why a company does something, but that doesn’t mean I have to like it. And, yes, marketing is to blame. There, I said it. This thing they do, well. It isn’t easy to do it, in Read More …
Make An Offer
If you make an offer that you know is: unexpected; in their favor; helpful; of interest; and, inclusive of delicious pizza… you can probably predict – with relative surety – that they will accept. You have made it easy for Read More …
Whoops
Whoops. Don’t you just love that word? It obviously conveys that you made a mistake. But, it can soften it. Not a huge mistake. Just a little one. Tiny. Casual. Like forgetting to attach something (you said was attached) to Read More …
Everything and Nothing
What’s new? Somehow the answer to this is everything and nothing at the same time. Depending on what time it is, in your life (not in your day) there are new things that come at you. Books, products, services, policies, Read More …
Talking In Circles
Are you talking in circles for a reason? You are trying to distract them. You were not paying attention. You are avoiding the question. You were not ready to go into that right now. You are not able to stay Read More …