Judging Book Covers

If you have ever spent any time judging book covers you know what I mean. They’re artful. They’re clever. They’re trendy. They’re attention getting. They’re good at what they do. They’re sometimes right. I’ve decided that the old ways of Read More …

Ideas then Search

First, you have to come up with the ideas, then search for the solution. The product. The gift. The real fix. Start with doodles. Jot down some notes. Connect the dots. Stretch your limits and think about things you haven’t Read More …

First Time Around

This may sound familiar, but the first time around something new, it might take a bit to learn it. How can you help them learn? Repeat the instructions again. Demonstrate while explaining each step. Give them the help guide. Show Read More …

Out Of Stock

What happens when things are out of stock? Customers … choose something else. buy everything but that item. change their mind. leave empty handed. complain to the person who can’t control it. ask for a discount. get mad. It isn’t Read More …