Women In Black

Last night, (maybe longer ago than that depending on when you are reading this post,) the Golden Globes was dominated by the women in black. It was a night that was memorable for many reasons. More than just… …the standard Read More …

Forget Everyone

Forget everyone in your goal to appeal to customers in a marketing or promotional pitch. Focus on one group, demographic or customer type. Then, make several pitches to attract who you want for the right reasons. This photographer, they’re casting Read More …