Is Salty A Bad Thing

Combination post: Is salty a bad thing? It probably depends entirely on context. Salty in food: overly seasoned, with salt (pretty hard to get away from using the base word here) Salty in life: synonymous with bitter, but more specifically Read More …

Sensitivity and Potato Chips

These are two divergent topics, yet sensitivity and potato chips are indelibly related in my mind, in my life and in my perspective – all based on price. Price sensitivity affects a retailer or a manufacturer’s ability to gain momentum Read More …