There are a lot of things that are pretty effective. As you go further down the line however, it gets looser and more nebulous. News. Official statements. Social Media. Word of Mouth. He said-she said. Rumors. What should you trust? Read More …
There are a lot of things that you can do, decisions made, that are just one too many. But, then, there are the other things that you *can’t* control. Easily. The amount of spam you get. The number of texts Read More …
There are times when new vocabulary doesn’t involve new words. Just new levels of extremity. Such as: catastrophic large a-level numerous cautionary in addition to the use of all caps. I am not making light of this, but media (and Read More …
Everybody’s perceptions vary…and today reminded of this in so many ways. A short or long wait…Actually taking 5 minutes vs. feeling like 5 hours. Reading what you think (want to think)…Text without nuance vs spoken word. Status of another…based on Read More …
The problem is that there are always contradictions in messaging… I love you, but I don’t like you. You want to be in a populated area, but you don’t want to be around people. I want to do something different, Read More …
You may not like the ideals she lived by, you may not like how she broke into the three bear’s home – and let’s not even get into what she did to Little Bear’s chair…but setting all of that aside, Read More …
Sometimes, subtlety wins the marketing race in the long run. You don’t have to be overt or in-your-face with marketing messaging to get the attention of someone who could become a lifelong client. Pushy, over-the-top, hard selling is not appealing Read More …
It is really hard to lead from behind. Even if it is someone you know, even someone you think is intuitively connected to you, and even though you told them to watch for your signal. Hoping and wishing that they Read More …
Gift giving is really, really easy when you know the person well. Giving something that will match their style, not yours is the problem when you don’t know them at all. Some of the more structured parties have registries, from Read More …
When we work as a team, it is absolutely – without a question – ok to lean on me. I will be here for you when you need me, a sounding board, another opinion or another perspective. When you are Read More …