Subtlety Wins

Sometimes, subtlety wins the marketing race in the long run. You don’t have to be overt or in-your-face with marketing messaging to get the attention of someone who could become a lifelong client. Pushy, over-the-top, hard selling is not appealing Read More …

It Could Be Your Fault

I am not being judgemental or anything, not of you anyway, but…still, it could be your fault. Too. Doesn’t this time of year start to get you excited though? Spring is in the air, there are a ton of holidays Read More …

Annoying Customers

It is easy to see someone who can’t stand annoying customers. They get so visibly frustrated, short, snippy, obnoxious or indifferent, that it really “isn’t funny”. They need to put on their poker face, smile, laugh and go with the Read More …

I’m Not Your Mother

It may be tempting to say…”I’m not your mother” and be able to walk away; however, true moms, moms of the heart, through and through, deep into their soul, cannot walk away. Of course, I am not thinking of anything Read More …

It’s My Turn

I am in a book club. No lie. Or, maybe, it’s no surprise. Today, it’s my turn to host. I host once a year, every January, since I joined…5 years ago. I used to read and read and read all Read More …