Subtlety Wins

Sometimes, subtlety wins the marketing race in the long run. You don’t have to be overt or in-your-face with marketing messaging to get the attention of someone who could become a lifelong client.

Pushy, over-the-top, hard selling is not appealing to many (to most).

Instead, being quiet, creating relationships, opening the door and saying hello is perfect. Subtlety wins, just like the tortoise and the hare. The turtle shell is just the part that protects them from the rest of the craziness of the world around them, but they are there, watching and waiting for the right moment to shine.

~ Dawn aka Hat Girl

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