It’s Up To You

I am not the consummate cheerleader – in fact (even though I was one) I am not one to yell and clap unless there is a visible, wow-factor reason. That said, I know that cheering someone on can help them Read More …

Oh, The Noise

Today = busy. Friday is the last day (or not) to get everything done. From one end of the “office” (aka home), to the other, was insane. Oh, the noise didn’t bother the call I was on, just me. Being Read More …

Same As Always

Is it good or bad to offer your menu, your services or your product “same as always“? Each person probably has a very different perspective. I would say the answer is – both. If you want a cup of coffee, Read More …

Pricing and Preference

When it comes down to many, many things – both products and services – people can choose based on pricing and preference.  Certainly, overly high pricing for essentially similar things should lose,. but, people have brand favorites and they have Read More …

Green Marketing

I admit that I “missed” the official Earth Day deadline to share this, but can’t help comment and admire this never seen before version of green marketing. Downtown, City of Chicago, a local green house is promoting locals to sponsor Read More …